Creatif Ideas Studio

“We’d like to believe that efficient, useful, cost-effective products and services are the way to succeed. That hard work is its own reward. Most marketers carry around a worldview that describes themselves as innovators, not storytellers.”

Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.

“Hope without a strategy doesn’t generate leadership. Leadership comes when your hope and your optimism are matched with a concrete vision of the future and a way to get there.”